Aesop and Partnerize leveraged a fantastic data-driven strategy during Aesop’s Annual Shopping Event. By shifting the event to pre-Thanksgiving and strategically engaging high-performing partners, they achieved a 14.46% YoY revenue increase and exceptional growth across key metrics.
About the Award
For this award, entrants should highlight how the use of data and insights has driven success, which could be defined as new customer acquisition, retention, increasing ROI, market voice, programme or partnership strategy optimization, engagement or anything else fitting in-line with brand objectives.
2025 Gold Winner
