Aesop and Partnerize leveraged a fantastic data-driven strategy during Aesop’s Annual Shopping Event. By shifting the event to pre-Thanksgiving and strategically engaging high-performing partners, they achieved a 14.46% YoY revenue increase and exceptional growth across key metrics.
About the Award
For this award, entrants should highlight how the use of their data-driven stategy has driven success, which could be defined as new customer acquisition, retention, increasing ROI, market voice, programme or partnership strategy optimization, engagement or anything else fitting in-line with brand objectives.
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Contains entry criteria, judges tips and more
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Includes: Promotion in the run up-to the event, during the ceremony, post event and tickets to attend
2025 Gold Winner