Jake Fuller is the CEO and Owner of JEBCommerce, a leading affiliate and performance marketing agency trusted by growth-focused brands to build profitable, scalable programs. With over a decade of experience in the affiliate industry, Jake has advised brands across eCommerce, retail, and B2B on partner strategy, incrementality, and sustainable growth. Known for his data-driven approach and commitment to transparency, Jake is an active industry leader and frequent speaker, serving on advisory councils and contributing to initiatives that advance best practices across performance marketing. He brings a practitioner’s perspective and high standards to his role as a judge, with a focus on integrity, impact, and long-term value creation.